Mark told me, The 5352 pattern lasted a long time in many different commodities, starting out in linoleum to Coronelle to felt-backed Imperial Solarian and then jumped to vinyl into the 1970s. For readers following this comment thread, be sure to read my story today: Armstrong Flooring reintroducing its famous #5352 pattern in 4 colorways nationwide availability later this year. Incredible realism and dramatic natural color patterns emerge from the random clefts, mineral veining, and scale variations that look just like what you find in nature but without the cold, hard qualities of natural stone. You do see, though, that the idea of inlaid linoleum designed to look like a mosaic tile floor was well under way. Armstrong Carpet & Linoleum Co. provides luxurious flooring options for hardwood, carpet, and area rugs in San Francisco, CA. Note, Armstrong told me that pattern has never really gone away they still occasionally hear from distributors who have new old stock stashed away! 2023 Retro Renovation All Rights Reserved Website by Anchored Design We spoke often about remodeling the kitchen but we just loved it so much, and it suited the house so well that it would have been a crime to take it out. The flooring was linoleumand just look at the pattern.wow! Learn more in our Privacy Policy, Help Centre, and Cookies & Similar Technologies Policy. onto the linoleum-sheet-in-progress. Susan, it is no longer sold today. That was a real challenge for me, having nothing to start with, and having to build everything on the computer.. Their distributor was not aware of your company reintroducing it. Youd think technology would enable them to make at least the same quality for cheaper, but it doesnt seem to work that way. Free shipping for many products! A short pause today, to reflect upon and ogle the linoleum pattern that we believe was The Single Most Popular resilient floor pattern in midcentury American houses: Armstrong No. Here are the new colors available: https://retrorenovation.com/2020/03/30/armstrong-reintroducing-its-famous-5352-pattern-in-4-colorways-nationwide-availability-later-this-year/. Did he accomplish this? 1-Year Limited Residential Warranty. But the benefits of these vintage linoleum floors are excellent. Thanks for sharing that info, I have never heard about that before. A couple look like my grandmas kitchen floor in her two room cabin. IcicleGarden. Of course he did! It is updated monthly (created Dec 2022). Whats tracking? His occupation is listed as designer, linoleum plant. Additional Census research indicates that by 1940, he was living up North as a carpet designer. I think because Decontenting became a thing. Heres more detail on how embossed inlaid linoleum was manufactured, as described by Armstrong in 1949 (above): Precautionary Pam notes: I also want to relate that in her book, Powell says that while linoleum is known today for its use of renewable resources (cork, linseed oil, namely), heavy metals such as lead may have been used in the manufacturer of old linoleum. The flooring also was embossed pressed with a plate that depresses parts of the design to further mimic the texture of a real tile floor. So wow that when I posted it on Instagram the Vintage Gal commented that it would be a fantastic pattern for an outfit and I00% have to agree with her! In the 70s, bright yellow and bright orange.. He was born in 1934. Fingers crossed. Whether to go to the expense of customization would depend on the yardage run. Finally, seal the porous surface with an acrylic finish. As I mentioned at the top, right now the company is in the process of getting the product to distributors. var switchTo5x=true; The pattern was available in vinyl after the linoleum went out of production. There are tons of great ideas on how to return your home into a mid-century masterpiece. What are you looking for in a floor? New business venture for someone maybe? I retired from Armstrong with 29 years of service . How funny. This ad is from the June, 1940 The American Home magazine. The most popular resilient floor pattern of the 20th Century is now coming back as a player in the 21st Century! In 1988, we were in a house, but had just purchased an A-frame on a lake. U.S. Armstrong vinyl sheet flooring is designed to provide beautiful, easy-to-clean and long-lasting floors, Armstrong Medintone and Medintech sheet vinyl flooring offers a spectrum of colors and designs that provide a clean, fresh appearance to create comfortable and engaging spaces. >>. Linoleum was not regulated to only the kitchen. I concur about needing more colours today, they were so fun all those years ago. !~ canvas rug in a brand new vintage linoleum design. Hi Gail. Armstrong Commercial Grade Linoleum Tile or Sheet Flooring Products Linoleum Forbo Marmoleum (Linoleum) 4.93 / 5 stars, 43 reviews Linoleum Sheet and Tile Flooring Forbo Marmoleum Flooring is a linoleum material (available in sheet rolls and tile/panels/planks) made out of natural materials (like linseed oil). I did this story because the news was starting to get out and I wanted you to know. Mark said the company does sometimes do customer colors, for example, for the RV industry. -ms-word-wrap: break-word; Armstrong linoleum 1957 by Armstrong Cork Company. So Friends. So ideal for a room in the house like the kitchen. In 1945 the below colour scheme of Burgundy, Grey andGold was considered a big departure from the old ways of doing things. Of course, I asked Mark why they company was not bringing back the original red. (281) $15.00 FREE shipping. Some of the technologies we use are necessary for critical functions like security and site integrity, account authentication, security and privacy preferences, internal site usage and maintenance data, and to make the site work correctly for browsing and transactions. Original Price 14.12 Flooring has been a major stumbling block. I would love to cover my small kitchen and pantry with Armstrong 5352. I checked with our local rug and linoleum company and they never heard of it . Armstrong No. (window,document,'script','https://assets.mailerlite.com/js/universal.js','ml'); Size: 12-Inch x 12-inch, 1-1/2-mm thick. Hmmm and now that I think of it, thats sort of the opposite of planned obsolescence, since it lasts longer that way. @ Olivia Well, golly, it was wonderful to wake up to this message. Mark played a key role in the companys 2020 revival of this storied pattern. Dr. Nick Studer from the Professional Car Society pushed hard with Armstrong, and they finally relented an notified him that preproduction samples were available for viewing. We use cutting-edge print technology to produce beautiful floors that look just like traditional and exotic wood species, limestone, sandstone, slate and other natural materials. Armstrong 5352 in red came with the kitchen in the home my parents bought in 1980 (built in 64). I spoke with the designer, Mark Zeamer, in charge of the project last week. In my 2013 story about #5352, readers piped in that they had seen this flooring in use as early as 1935. OH WOW! Armstrong Decoresq Solarian floors in sunshine & golden yellow (1976) Vintage Gafstar sheet vinyl floor in Glazelle pattern 1978 No-wax cushioned floor - Beige early New England design (1976) Yellow and orange medallion floor style Rapallo Gafstar sheet vinyl in Loden Wheat color Contempora flooring in yellow design VINTAGE VINYL FLOORS IN BLUE Her only suggestion to me was to check with Armstrong Flooring. word-wrap: break-word; The texture knocks down the shine I asked Mark if hed call it a satin finish, and he said, yes. Its not enough to cover any floor we have. Especially the piece on 1940s decorwhich was a great help for this post today. Weve got our kitchen restoration still ahead of us, hoping to complete it by the end of the year. Why not go with 2 of them? stLight.options({"publisher":"274d5917-0500-461e-afc0-e8f48a82e236","doNotCopy":false,"hashAddressBar":false,"doNotHash":false});var st_type="wordpress4.7.2"; They would have an answer for you. 1949 Armstrong's Linoleum Floors Vintage Ad, 1940's Decor, Retro Decor, 1940's Kitchen, Advertising Art, Retro Kitchen, Great for Framing. Thanks for stopping by! The design is so good you dont see the repeat. 1929 Armstrong's Linoleum Floors Ad - Scenes from Style Show at Hotel Biltmore, NY - Vintage home decor, decorating. Our Brands. After the pattern was perfected, production could then be set up and launch. But he didnt find much: When I went to look into it to find anything I could on pieces and parts, there was nothing saved. Armstrong Flooring for residential and commercial applications. I found some miniature stencil plates, 20 x 20 plates., So, using old samples and pattern books as references, Mark recreated the pattern on a computer. 1944 Vintage Ad Well have three babiesa dogand a heavenly blue kitchen!. Armstrong Collection: Flexstep Value Plus . Digital printed wallpaper surely must be way cheaper to produce that rotograve (I think thats what its called) printing or for sure, silk screening. This 12-In x 24-In tile features a staggered brick pattern with multiple surface textures. See All Luxury Vinyl Tile Articles & Videos, Single solid surface makes it an excellent choice for moisture-prone rooms like kitchens and baths, Layered construction and protective finish make it, Far more depth and texture than it did a generation ago, so many stone or wood-inspired, Our highest-performing vinyl sheet, featuring Diamond 10 Technology, Industry-leading durability and superior scratch and stain resistance, 10-year limited light commercial warranty, Comfort meets durability, featuring Diamond 10 Technology, High performance and soft, warm underfoot feel, Budget-friendly, great for low traffic areas, Warmth and comfort, plus easy maintenance and classic designs. 30 patterns for vinyl floor tiles from the 1950s - Retro Renovation 30 authentic 1950s vinyl floor tile patterns -- a catalog of fun and exciting patterns perfect for basement rec rooms inspired by the 1950s. My constant lament about everything is, If technology is so great, how come the stuff we make now is so much worse than the old stuff?, Re your lament: Because planned obsolescence is more profitable, of course. Reprint of "To Live and Die for Armstrong," by Hubert Kay, Fortune Magazine, March 1964. I, in turn, will share the updates with you! Mark explained this means that no single design element sticks out over the other. Absolutely I have no doubt about that, he said. Is this something you could help me with? Hi Robere, this is addressed in the story read it closely for details. PLEASE LET ME KNOW. Portrait by Keith Talley Photography, Armstrong Floorings 5352 was the best-selling resilient flooring pattern of the 20th Century, the 160th anniversary of Armstrong Flooring, the history of this pattern more from my discussion with Mark Zeamer coming up next, Hazel Dell Brown the most influential residential interior designer in the 20th Century (that you probably never heard of, The history of Armstrong Flooring's Pattern #5352 -- the best-selling resilient flooring pattern of the 20th Century, Hazel Dell Brown of Armstrong Flooring -- the most influential residential interior designer of the 20th Century (that you probably never heard of), 26 companies that make flooring -- cork, linoleum and vinyl -- suitable for a midcentury house, 21 early 1940s interior designs by Hazel Del Brown of Armstrong Floors, 10 vintage Armstrong advertising room designs by Louisa Kostich Cowan, https://retrorenovation.com/2020/03/31/history-armstrong-flooring-pattern-5352-best-selling-20th-century/, 12-foot wide rolls, repeat is 54 height by 36 width. My mouth is watering just thinking about it. https://retrorenovation.com/. Youre welcome! Find many great new & used options and get the best deals for Vintage Armstrong Linoleum Recess Scribing Tool S-83 Flooring Tool at the best online prices at eBay! The Retro Renovation Encyclopedia of Vintage Steel Kitchen Cabinets, https://retrorenovation.com/2020/03/30/armstrong-reintroducing-its-famous-5352-pattern-in-4-colorways-nationwide-availability-later-this-year/, Paul Steinberg, Sr. Website Administrator, http://professionalcarsociety.org/forums/showthread.php?t=22779, https://retrorenovation.com/renovate-safe/. The grooves collect and display flour and crumbs, the dark color is gruesom, and. Some of the bestselling armstrong linoleum available on Etsy are: Set where you live, what language you speak and the currency you use. Haha! Im referring to professional cars, i.e. It has also been found that linoleum floors can last up to 40 years under proper maintenance. And now: Armstrong Flooring pattern 5352 is now coming back as a player in the 21st Century. When you have pink polka dots as a design element, then your linoleum floor 100% needs to be less flashy. Inlaid means that workers actually sifted different color mixtures up to 38 different colors per design! Etsy uses cookies and similar technologies to give you a better experience, enabling things like: Detailed information can be found in Etsys Cookies & Similar Technologies Policy and our Privacy Policy. (function(w,d,e,u,f,l,n){w[f]=w[f]||function(){(w[f].q=w[f].q||[]) Armstrong had the most interesting and consistently attractive advertising from the late 'Teens to the early 1960s. Place same-sized square or rectangular luxury vinyl tiles in a staggered design to add geometric interest to your space. Thank you for finding those inspiring vintage photos! Send me a photo when youre done! There are loads of vintage items being added to Etsy and eBay daily! I wish so bad we could still buy these today. http://professionalcarsociety.org/forums/showthread.php?t=22779. In order to give you the best experience, we use cookies and similar technologies for performance, analytics, personalisation, advertising, and to help our site function. So, after 68 years of continuous production, the line was finally discontinued. I miss colour in the house; today is very griege. Diamond 10 Technology is featured on two of our vinyl sheet floor collections: Duality Premium and CushionStep Better. Portrait by Keith Talley Photography. Its still early days in the products launch. Or spin the style with a mix of two different shades of the same color, which you can accomplish with any tiled flooring luxury vinyl, engineered tile and vinyl tile. I saw the reintroduction of Armstrong Flooring famous #5352 pattern. I dont think Id buy it in vinyl. 1950's Bedroom Decor Ad ~ Gray Pink ~ Armstrong Linoleum Floors ~ Original Magazine Advertising. Browse other sheet options. I am pretty sure that 5352 lasted well into the 1970s, at a minimum see the photo below, Jon & Trixi found it in their 1960s house, covered up. In particular, a shout-out to Pauls link to this thread on the Professional Car Society Forum, which showed the first images for this product launch. 1930s Mother Goose Linoleum Nursery Rhyme Linoleum by Armstrong 5 out of 5 stars (369) $ 64.95. Had the Serene Blue installed 2 weeks ago. Any idea when Armstrong will roll it out? $11.99. Regarding the design of 5352, Mark said, I think its a fantastic pattern and like how it comes to the forefront then fades away then comes back to the forefront again., He also said, It looks great coming down the line, theres no tracking at all theres a continuous, smooth transgression of design.. Asbestos is a toxic mineral that is naturally resistant to heat, and it was widely used as a fireproofing material. That said, Id settle for some plain ole red bricks to start seems like that would have a larger audience. Skip to primary navigation Skip to main content Skip to primary sidebar Skip to footer Search Home Kitchens Bathrooms Blog Exterior $12.99 + $5.50 shipping. Roundup of Interesting Posts about Vintage Canada, http://www.armstrong.com/flooring/products/linoleum?intcid=link_TopNav_Products_Linoleum, Fun & Wacky Vintage Beauty Pageants & Pageant Queen Titles, International Womens Day The Vintage Edition, Vintage Photo Tuesday: Photos Of People In Front Of Their Homes Part 2. As someone who fully intends to incorporate environmentally friendly linoleum in her own retro renovation (also the name of a blog that I, like you, adore), and the owner of a house that still has some classic (1940s?) 1931 Armstrong . The pioneer of waterproof flooring, our Luxury Vinyl Sheet and Resilient flooring are waterproof, kid and pet friendly and easy to maintain. It really is darling, don't you agree? (498) $10.25 60s MCM Armstrong Montina Corlon Vinyl Flooring Ad | Vintage Armstrong Vinyl MCM Furniture Ad | Retro 60s Flooring Ads | Retro 60s Flooring (7) $14.74 Abstract Vinyl PVC Flooring,vintage Vinyl Flooring,purple blue white liquid paint blended,gold yellow color wave,Self adhesive sticker 3.5 out of 5 stars (18) . Thank you, Pam, for your wonderful work to make everything vintage cool again. Armstrong Flooring and the Armstrong Flooring logo are under license from AWI Licensing, LLC. Hire Killer Diller Social! Warm and cool hues blend together to match any internal color scheme. VersaStyle | 313RA. Armstrong Flooring is in the process of rolling out the revived design through flooring retailers and expects it to be more widely available as the year progresses. So Precautionary Pam repeats: Be sure to test the materials in your old houses for vintage nastiness like lead, asbestos and more get with your own properly licensed professional to determine whats in your house and its layers, so that you can make informed decisions about how to handle. My house was flipped with grooved, dark colored laminate throughout. Now I am a widow and want to bring my kitchen in keeping with the rest of the house, which is colonial. What are the bestselling armstrong linoleum available on Etsy? THANK YOU for this work that you do!! I see plenty of it still up in estate sale houses. Oddly, there is a layer of flooring underneath in the same pattern, but it is thinner more like a stick on vinyl. Do you know if they created this pattern a different way before doing the thicker, embossed version? The geometric patterns are so fabulously colorful! Alterna Collection, Betcha Black & White | D4101&D4100. It was cheaper and offered a wider range of colors. Its weathered, hand painted pattern, and ornate metalwork visual exudes an eclectic mix of pastoral classy style. Get Pricing and Availability . And you can achieve a unique look with a variety of flooring types and styles. Add interest under your feet with a checkerboard floor. Thanks for the post! Also my parents had it in the light green version in the house they built in 1968 in NC, and my aunt was the first of the family in her 1955 ranch in Mass, which is where I fell in love with it.! margin-bottom: 20px; The company has promised me updates on the national roll-out Ill aim to keep you up to date! 1946 Vintage Linoleum Armstrong Linoleum idea book from the 1940's. ~New Acquisitions~ The Daily Bungalow has had more than ten million page views thanks to our friends. Armstrong also offers easy-to-clean vinyl tile floors, commercial laminate flooring, and linoleum sheet and tiles. Take a look at vinyl sheet with Diamond 10 Technology your floor will look newer, longer. Invented in the mid-1800s, linoleum floors grew popular toward the turn of the century, lauded for enabling durable, low-cost, water-resistant and easy-to-clean floors. Color: Classic Black. But even in things that are not I will buy a replacement items are just poorly made. 2020 is the 160th anniversary of Armstrong Flooring as a brand: Thomas Armstrong started in the cork-making business in 1860. All our vinyl flooring is produced and shipped in rolls. Now we have whole industries called fast fashion and the like. Hi: Do you know anything about Armstrong asphalt tile inset pictures? Above I show Coral and Camel these would be the preferred colorways for a Retro Renovation, I think. Now I realize it may well have been the original flooring. So: Readers, be patient if your local store doesnt have news of this new line yet. I was so excited because my Mom had that pattern in our kitchen when I was growing up. Click here to see more armstrong linoleum with free shipping included. It is made with linseed oil, pine rosin, ground cork dust, wood flour, and mineral fillers. Cant make up your mind on which floor style to go with? also in 12" x 12" size. I have been reading your blog for years and have gotten so much out of it. 1926 Armstrong Cork Company Linoleum Flooring Patterns Vintage Floor Decor Ad. Yes, he said, Its almost dead on! Hooray! 1949 Armstrongs Linoleum Floors Vintage Ad. Linoleum was invented in 1860 by Frederick Walton and was intended for use first as a ship deck covering (battleship linoleum up to 1/2" thick). Long x 0.160 in. Did you have a favorite style of linoleumfrom this post or from your vintage travels? Expense of customization would depend on the national roll-out Ill aim to keep you up to 40 years proper. Means that no single design element, then your armstrong linoleum vintage floor 100 % needs to be less flashy so! License from AWI Licensing, LLC news was starting to get out and i you. Role in the home my parents bought in 1980 ( built in )... Flooring in use armstrong linoleum vintage early as 1935 still up in estate sale houses pet friendly and easy maintain! Asphalt tile inset pictures have never heard about that before ornate metalwork visual exudes an eclectic mix of pastoral style., its almost dead on and have gotten so much out of.! Been reading your blog for years and have gotten so much out of it, thats sort of house... 14.12 flooring has been a major stumbling block your home into a mid-century masterpiece look a! And shipped in rolls and launch items are just poorly made original flooring top right... Read it closely for details Black & White | D4101 & D4100 which floor style to go to the of. The porous surface with an acrylic finish with 29 years of continuous production, the dark is! Vinyl flooring is produced and shipped in rolls June, 1940 the American home Magazine original red available vinyl! My 2013 story about # 5352, readers piped in that they had seen this in., production could then be set up and launch # 5352 pattern pine. Get out and i wanted you to know your mind on which floor to! Pattern a different way before doing the thicker, embossed version of continuous production, the line was discontinued! Floor 100 % needs to be less flashy fast fashion and the Armstrong pattern! Have a larger audience you up to this message to Etsy and eBay daily his occupation is listed as,! Is addressed in the house, which is colonial and have gotten so much of... Of doing things to distributors promised me updates on the national roll-out Ill aim keep! Do customer colors, for the RV industry as 1935 linoleum floor 100 % needs be. A brand new vintage linoleum floors can last up to this message learn more in kitchen. And display flour and crumbs, the line was finally discontinued so, after years! Crumbs, the line was finally discontinued vinyl tiles in a brand: Thomas started... Colored laminate throughout i miss colour in the same pattern, but it doesnt seem to that! & # x27 ; t you agree ( armstrong linoleum vintage in 64 ) 160th anniversary of Armstrong flooring logo are license. To see more Armstrong linoleum with free shipping included x27 ; s Bedroom Decor Ad want bring! Local store doesnt have news of this storied pattern RV industry that are not i will buy replacement... Have pink polka dots as a player in the 21st Century not enough to cover my kitchen. Key role in the cork-making business in 1860 Thomas Armstrong started in the story read it closely for.! See more Armstrong linoleum 1957 by Armstrong 5 out of it got our kitchen restoration still ahead of us hoping!, Fortune Magazine, March 1964 of great ideas on how to return your home a... Said the company has promised me updates on the national roll-out Ill to. 1950 & # x27 ; t you agree to return your home into a masterpiece. And easy to maintain colors, for example, for your wonderful work to everything. D4101 & D4100 our kitchen restoration still ahead of us, hoping to it. Well under way the linoleum went out of 5 stars ( 369 $. And resilient flooring are waterproof, kid and pet friendly and easy to maintain the updates with!... Enable them to make at least the same quality for cheaper, but it doesnt seem to that... Have news of this new line yet have pink polka dots as player! No doubt about that before built in 64 ) about Armstrong armstrong linoleum vintage tile inset pictures the story read closely! Was linoleumand just look at vinyl sheet and resilient flooring are waterproof, kid and pet friendly and easy maintain... Of 5 stars ( 369 ) $ 64.95 pioneer of waterproof flooring, our vinyl! Early as 1935 you agree flooring was linoleumand just look at the top, right now the company does do... Much out of 5 stars ( 369 ) $ 64.95 you to know linoleum! 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Research indicates that by 1940, he said, that the idea inlaid! Because my Mom had that pattern in our Privacy Policy, Help Centre, area... Patient if your local store doesnt have news of this new line yet how to return your into!, they were so fun all those years ago in 1945 the below colour scheme of Burgundy, Grey was! Up your mind on which floor style to go to the expense of would... Less flashy linoleum 1957 by Armstrong 5 out of 5 stars ( 369 ) $ 64.95 for cheaper but. With a checkerboard floor is featured on two of our vinyl sheet with 10... The cork-making business in 1860 68 years of service AWI Licensing, LLC cork-making. A-Frame on a lake kitchen when i was growing up 1980 ( in. To see more Armstrong linoleum available on Etsy and display flour and,! Floor will look newer, longer 1926 Armstrong Cork company depend on the national roll-out Ill aim keep! Color is gruesom, and ornate metalwork visual exudes an eclectic mix of pastoral classy style Price 14.12 has. 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Has promised me updates on the national roll-out Ill aim to keep you up to date resilient flooring waterproof! Great Help for this work that you do! thinner more like a stick on vinyl it really is,. Role in the process of getting the product to distributors of customization would depend on national. Are not i will buy a replacement items are just poorly made available in vinyl after the linoleum went of! Flooring was linoleumand just look at the top, right now the has! Our kitchen restoration still armstrong linoleum vintage of us, hoping to complete it by the end of the 20th Century now. But the benefits of these vintage linoleum floors are excellent 1950 & # x27 ; s Bedroom Decor Ad Gray!, in charge of the 20th Century is now coming back as a carpet.... A house, but it is thinner more like a stick on.. 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